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Turkiye aims to boost gastronomy tourism revenues to $18bn with UNESCO cooperation

September 19, 2024 at 4:51 pm

A street vendor sells traditional Turkish bckery “Simit” as he waits for customers in the Eminonu district of Istanbul on August 30, 2024. [ OZAN KOSE/AFP via Getty Images]

Turkiye is embarking on an ambitious plan to elevate its gastronomy tourism sector, setting a target to increase revenues to $18 billion by the end of the year.

Central to this initiative is the introduction of 2,200 local dishes, aimed at showcasing the country’s rich culinary heritage. The effort is being undertaken in collaboration with UNESCO, which will lend its expertise and support to promote Turkiye’s gastronomic culture on a global stage.

Turkiye’s culinary landscape, renowned for its diverse and vibrant flavours, will be highlighted through the extensive introduction of 2,200 local dishes.

This move aims to attract food enthusiasts and tourists from around the world, offering them an authentic taste of Turkish cuisine and culture.

The cooperation with UNESCO will play a pivotal role in this initiative. UNESCO’s involvement will help in preserving and promoting Turkiye’s culinary traditions, as well as enhancing global awareness of Turkish gastronomy.

The partnership is expected to include the endorsement of Turkiye’s culinary heritage as part of UNESCO’s intangible cultural heritage program, further elevating its international profile.

The strategic focus on gastronomy tourism is anticipated to significantly boost Turkiye’s tourism sector. The goal of achieving $18 billion in revenues reflects the country’s commitment to leveraging its rich food culture as a major economic driver. The expansion is also expected to generate job opportunities and foster local businesses, contributing to overall economic growth.

The Turkish government has expressed strong support for the initiative, recognising the potential of gastronomy tourism to enhance the country’s global image and economic standing. Industry stakeholders, including local chefs, restaurateurs and tourism operators, are also rallying behind the project, eager to contribute to and benefit from the increased international interest.

Looking ahead, Turkiye plans to build on this initial success with further expansion and promotional efforts. The aim is to establish the country as a premier gastronomic destination, drawing in culinary tourists and food critics from around the world.

Turkiye’s ambitious plan to boost gastronomy tourism, supported by the introduction of 2,200 local dishes and collaboration with UNESCO, marks a significant step towards enhancing its global tourism profile. The initiative promises to enrich the country’s cultural heritage while driving substantial economic growth and international recognition.

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